The book. The workbook. Yours, forever.
Identity Anchoring® · Self-Guided
The Anchored Leaders Code
Stop performing leadership. Start leading from who you actually are.
A 112-page book paired with a five-stage interactive workbook for senior leaders who are capable, accomplished — and quietly exhausted by the gap between the role they perform and the leader they know they are.
$97 USD · One-time payment · Lifetime access
Already purchased? Sign in here →
If you're honest with yourself
You've outgrown the version of leadership that got you here.
You manage rooms full of capable people, but still calibrate every word against how it will land.
You've done the courses, read the books, hired the coaches. The frameworks make sense. The patterns don't move.
Because the issue was never strategy or skill. It's identity — the quiet, automatic question of who you are allowed to be in the role.
That's what this work changes.
The method
Five stages. One identity shift.
Identity Anchoring® is a neuroscience-based process for rewiring leadership identity at the level where patterns actually live.
01
Awareness
See the identity you've been performing — and the cost of holding it.
02
Anchor
Name and claim the identity you actually lead from. Not aspirational. Real.
03
Embody
Move it from concept to body. Decisions, presence, voice, posture.
04
Integrate
Hold the anchor under pressure — boards, conflict, scrutiny, fatigue.
05
Expand
Lead others from it. Become the leader the next generation models.
What you get
Everything, for $97. Yours forever.
- —
The full 112-page book
Downloadable PDF. The complete framework, the research, the case studies.
- —
The interactive workbook
All five stages, prompt by prompt, in your private members area.
- —
Auto-saved answers
Write at your own pace. Come back in three months. Everything is still there.
- —
Personalised PDF export
Export your completed workbook as a beautifully formatted PDF.
- —
Any device, any time
Read on a flight. Reflect on a Sunday. Re-anchor before a hard week.
- —
Lifetime access
No subscription. No renewal. Pay once.
Who this is for
Senior leaders who are done performing.
This is for you if —
- — You hold a senior role and look the part from the outside.
- — You're tired of editing yourself in every room.
- — You want depth, not another productivity hack.
- — You'd rather do the work privately, at your own pace.
This is not for you if —
- — You want a quick mindset reframe.
- — You're looking for tactics, scripts, or templates.
- — You won't actually sit with the prompts.
About Dr Clare Allen
Thirty years inside the rooms you're leading in.
CEO across community, government, and health sectors. Developer of the Identity Anchoring® methodology — built from three decades of watching brilliant leaders quietly burn out trying to perform a version of themselves that was never going to fit.
This is the work she now does privately with executives and boards. The Anchored Leaders Code is the self-guided version of that same work.
Begin
The leader you actually are is already in there.
$97. One payment. Lifetime access to the book and workbook.